Highest Priority — Act Now
Establish repeatable market demand validation before further product investment
Define 3 specific, measurable demand indicators — e.g. X paying customers at Y price point with Z repeat purchase or referral signal. Redirect at least 50% of current development effort toward customer conversations, demand testing, and pricing validation until these indicators are confirmed.
Addresses
P4 Market Reality (56) — binding constraint
Expected uplift
+8–12 pts within 60 days
Timeframe
Start this week